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Our Mission

Life-changing mental
health care, no matter
where you are

family smiling together in a field

Our Story

Brightside was born off a single truth:
The right treatment changes everything.

After watching our family members struggle to get quality mental health care that worked, we couldn’t settle for less. No more trial-and-error medication, no more “let’s wait and see,” and certainly, no more talk therapy without a plan.

So, we did it better. Rather, we built it better.

Our Vision

Mental health care, down to a science, delivered with humanity.

Our Method

Precision treatment, tailored to the individual

At Brightside, we’re creating precision treatment at scale. Our care is rooted in evidence and personalized, so every individual can get the right treatment the first time.

  • Personalized Psychiatry
  • Clinically-Proven Therapy
  • Suicide Prevention Program

OUR GUIDING BELIEF

Technology enhances care

As a fully remote team, we’ve never seen technology as a limitation. We’re empowered by it. Our tech-enabled care breaks down barriers, powers precision treatment, and tracks progress along the way—surpassing traditional care quality.

48 hours

fast access to appointments

100 personal data points

analyzed for precision treatment

30+ average touchpoints

Video sessions, messages, check-ins in first 12 weeks

Brightside usage chart

75% of patients achieved remission within 12 weeks 

Hitrust logo
HIPAA Compliant logo

The Brightside platform and all supporting infrastructure has earned Certified status for information security by HITRUST and is HIPAA compliant.

OUR NATIONAL PROVIDER NETWORK

World-class providers, deeply personal care

Thanks to data and support tools, our expert providers have more time to focus on what matters: helping members get better with 1:1 care.

brightside provider map
Join our clinician network

FOR BRIGHTER DAYS

Our path to building the care we wish our family members had

  1. NOV 2017

    Founded Brightside Health. Our first member accessed Personalized Psychiatry.

  2. FEB 2021

    Launched Clinically-Proven Therapy, integrating the evidence-based Unified Protocol.

  3. FEB 2021

    Completed our Series A funding round of $17M.

  4. JUN 2021

    Partnered with Cigna & Aetna health plans (adding 55M covered lives).

  5. NOV 2021

    Completed our Series B funding round of $50M.

  6. JUN 2022

    We partnered with UnitedHealthcare (pushing covered lives to 65M).

  7. NOV 2022

    Achieved HITRUST certification for top-notch security standards.

  8. DEC 2022

    Launched Suicide Prevention Program, previously known as Crisis Care Program, a first-of-its-kind program for individuals with elevated suicide risk is based on the Collaborative Assessment and Management of Suicidality (CAMS) framework—a care model that’s backed by 30 years of research.

  9. OCT 2023

    Announced Medicare & Medicaid partnerships. Brightside will be available to over 100 million covered lives.

OUR LEADERSHIP

Meet our founders

“I’ve lived my entire life with a close family member who had depression. Now that I have kids of my own, it’s important to me to help individuals and families overcome it.”

Brad Kittredge

Chief Executive Officer & Founder

OUR LEADERSHIP

“I’ve had the satisfaction of seeing people with difficult depression get better with the right treatment. I want to make sure everyone has that chance.”

Mimi Winsberg, MD

Chief Medical Officer & Founder

OUR LEADERSHIP

“The primary defining moment of my life was losing a close family member to depression. I’m grateful and optimistic that my work here can make a difference.”

Jeremy Barth

Principal AI Engineer & Founder

Our Executive Team

  • Brad Kittredge headshot

    Brad Kittredge

    Chief Executive Officer & Founder

  • Mimi Winsberg headshot

    Mimi Winsberg, MD

    Chief Medical Officer & Founder

  • Jeremy Barth headshot

    Jeremy Barth

    Principal AI Engineer & Founder

  • Julia Bernstein headshot

    Julia Bernstein

    Chief Operating Officer

  • Chris Murray headshot

    Chris Murray

    Chief Financial Officer

  • Matt Mohebbi headshot

    Matt Mohebbi

    Chief Technical Officer

  • Mark Hayes headshot

    Mark Hayes

    Vice President of Product

  • Hans Nelsen headshot

    Hans Nelsen

    Chief Data Officer

  • Kat Noren headshot

    Kat Noren

    Senior Vice President of People

Board of Directors

  • Aike Ho headshot

    Aike Ho

    Board Member,
    Partner at ACME

  • Eric Wiesen headshot

    Eric Wiesen

    Board Member, General Partner at Bullpen Capital

  • Jeff Margolis headshot

    Jeff Margolis

    Board Member, Former CEO of Welltok & TriZetto

  • Trip Hofer headshot

    Trip Hofer

    CEO of Redox, Former CEO of Optum Behavioral & AbleTo

  • Evan Jones headshot

    Evan Jones

    Former CEO of Opgen & Digene, Board Member of Foundation Medicine & Veracyte

Advisors to Brightside

  • David Shulkin headshot

    The Honorable David J. Shulkin

    Former Secretary of the VA

  • David Barlow headshot

    David Barlow

    Creator of the Unified Protocol

THE BRIGHTSIDE DIFFERENCE

Better care means proven outcomes

We’ve developed a new standard of mental health care, one that demands proven efficacy. And we continually put our care to the test in peer-reviewed studies.

77%

of people no longer had any suicidal thoughts after just 12 weeks of treatment

JMIR

75%

of individuals achieved remission within 12 weeks

BMC Psychiatry

50%

higher response and remission rates than a leading U.S. health system

Cureus

Real stories of life changing care

“I'm feeling better than I've felt in years.”

Barbara L.

“It's easy to reach my care team, get medication, and work with my kind therapist. The lessons have been excellent”

Leslie M.

“Even if you don't have insurance you can still get affordable help”

Brooklyn M.

“My therapist is amazing! I have made so much progress on my grief journey and she has really helped me process it.”

Marlena P.

“Exactly what I needed without long waits and having to drive. Very easy to adjust times and message with my provider.”

Chris L.

“Brightside gave me tools I didn't even realize I was missing. That new insight has helped me continue to heal.”

Ben S.

As seen in

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We’re hiring

Come make a
difference with us.

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988

Call or text the 988 Suicide & Crisis Lifeline for 24/7 emotional support.

911

If you're having a medical or mental health emergency, call 911 or go to your local ER.