Our Mission

Life-changing mental
health care, no matter
where you arewhat you’re going throughwho you arewhere you arewhat you’re going throughwho you arewhere you arewhat you’re going through

Our Story

Brightside was born off a single truth:
The right treatment changes everything.

After watching our family members struggle to get quality mental health care that worked, we couldn’t settle for less. No more trial-and-error medication, no more “let’s wait and see,” and certainly, no more talk therapy without a plan.

So, we did it better. Rather, we built it better.

Our Vision

Mental health care, down to a science, delivered with humanity.

Our Method

Precision treatment, tailored to the individual

At Brightside, we’re creating precision treatment at scale. Our care is rooted in evidence and personalized, so every individual can get the right treatment the first time.

Personalized Psychiatry

Clinically-Proven Therapy

Crisis Care for Suicidality

OUR GUIDING BELIEF

Technology enhances care

As a fully remote team, we’ve never seen technology as a limitation. We’re empowered by it. Our tech-enabled care breaks down barriers, powers precision treatment, and tracks progress along the way—surpassing traditional care quality.

48 hours

fast access to appointments

100 personal data points

analyzed for precision treatment

30+ average touchpoints

Video sessions, messages, check-ins in first 12 weeks

Brightside usage chart

9 out of 10
people get
better within
12 weeks

The Brightside platform and all supporting infrastructure has earned Certified status for information security by HITRUST and is HIPAA compliant.

OUR NATIONAL PROVIDER NETWORK

World-class providers, deeply personal care

Thanks to data and support tools, our expert providers have more time to focus on what matters: helping members get better with 1:1 care.

Join our clinician network

FOR BRIGHTER DAYS

Our path to building the care we wish our family members had

NOV 2017

Founded Brightside Health. Our first member accessed Personalized Psychiatry.

FEB 2021

Launched Clinically-Proven Therapy, integrating the evidence-based Unified Protocol.

FEB 2021

Completed our Series A funding round of $17M.

JUN 2021

Partnered with Cigna & Aetna health plans (adding 55M covered lives).

NOV 2021

Completed our Series B funding round of $50M.

JUN 2022

We partnered with UnitedHealthcare (pushing covered lives to 65M).

NOV 2022

Achieved HITRUST certification for top-notch security standards.

DEC 2022

Launched Crisis Care, a first-of-its kind telehealth program to treat individuals with elevated suicide risk.

OCT 2023

Announced Medicare & Medicaid partnerships. Brightside will be available to over 100 million covered lives.

2017

2021

2022

2023

OUR LEADERSHIP

Meet our founders

“I’ve lived my entire life with a close family member who had depression. Now that I have kids of my own, it’s important to me to help individuals and families overcome it.”

Brad Kittredge

Chief Executive Officer & Founder

OUR LEADERSHIP

Meet our founders

“I’ve had the satisfaction of seeing people with difficult depression get better with the right treatment. I want to make sure everyone has that chance.”

Mimi Winsberg, MD

Chief Medical Officer & Founder

OUR LEADERSHIP

Meet our founders

“The primary defining moment of my life was losing a close family member to depression. I’m grateful and optimistic that my work here can make a difference.”

Jeremy Barth

Chief Technology Officer & Founder

Our Executive Team

Brad Kittredge

Chief Executive Officer & Founder

Mimi Winsberg, MD

Chief Medical Officer & Founder

Jeremy Barth

Chief Technology Officer & Founder

Julia Bernstein

Chief Operating Officer

Chris Murray

Chief Financial Officer

Mark Jacobson

Chief Marketing Officer

Jeremy Keim

Vice President of Commercial

Mark Hayes

Vice President of Product

Hans Nelsen

Senior Vice President of Data

Kat Noren

Senior Vice President of People

Board of Directors

Aike Ho

Board Member,
Partner at ACME

Eric Wiesen

Board Member, General Partner at Bullpen Capital

Jeff Margolis

Board Member, Former CEO of Welltok & TriZetto

Advisors to Brightside

The Honorable
David J. Shulkin

Former Secretary of the VA

David Barlow

Creator of the
Unified Protocol

THE BRIGHTSIDE DIFFERENCE

Better care means proven outcomes

We’ve developed a new standard of mental health care, one that demands proven efficacy. And we continually put our care to the test in peer-reviewed studies.

of people no longer had any suicidal thoughts after just 12 weeks of treatment

JMIR

of individuals achieved remission within 12 weeks

BMC Psychiatry

higher response and remission rates than a leading U.S. health system

Cureus

OUR IMPACT

Personal experiences tell the rest of the story.

“Brightside saved my life.”

Brightside Member

“As a clinician, there’s nothing better than to see your patient develop a sense of hope for the future and to believe that their life is going to be what they want it to be and for me, that’s energizing.”

Brightside THERAPIST

“A literal lifesaver. So convenient, so effective, and more involved/high touch… I should have done this a year sooner.”

Brightside Member

“I love the fact that I’m able to reach out to the therapists that are working with my patients too, and collaborate with them… we’re really able to work together to meet the needs of the patient.”

Brightside Provider

“Brightside has given me the ability and medications that I need to feel a sense of calmness for the first time in my life. I’m a better mom to my children. I couldn't be more grateful.”

Brightside member

Personal experiences tell the rest of the story.

“Brightside saved my life.”

Brightside Member

Brightside THERAPIST

“A literal lifesaver. So convenient, so effective, and more involved/high touch… I should have done this a year sooner.”

Brightside Member

Brightside Provider

“Brightside has given me the ability and medications that I need to feel a sense of calmness for the first time in my life. I’m a better mom to my children. I couldn't be more grateful.”

Brightside member